In a world of constant stress, demands, and obligations, if your looking for a place to heal and relax, the Covery wellness spa may be right for you.
The brand has announced their newest location in their home state of Louisiana; led by franchise partners, Mark and Jessica Dolecheck, who are thrilled to bring the restorative wellness concept to the Lafayette area.
The Wellness Spa brand offering a diverse collection of non-invasive therapies including: Red light therapy, facials, body sculpting, cold and oxygen therapy, and peptides which is a revolutionary approach that supports cellular health, enhances recovery, and promotes overall well-being, providing you with the key to an optimized life.
“We believe that business and everyday life is a sport, and treating yourself to recovery is essential; because a healthy and rested mind and body will not only keep you in the game, it will keep you in the lead,” said the company’s website.
Mark Dolecheck spent years in the sales industry, but always had a lifelong desire to run his own business. After considering his wife, Jessica’s, background in Occupational Therapy, higher education and healthcare, his daughter’s skill set in marketing, and his son’s experience in Exercise Science and Wellness. Therefore, franchising The Covery seemed like a natural fit. As a family, they bring a unique set of skills to the table and believe this business can be a rewarding, family-oriented venture.
The Dolecheck’s recognized the scarcity of wellness space centers offering the range of services. The Covery provides and saw a need for the brand, due to the strong sports culture in South Louisiana and the restorative benefits cryotherapy, red light therapy, and PEMF recovery can provide.
“In the Lafayette area, there’s a notable scarcity of wellness and spa centers offering the range of services we provide. In South Louisiana, the sports culture, which spans all age groups, is rising in popularity for non-invasive treatments in the wellness industry as people prioritize health measures, we see ample opportunities for The Covery to thrive and meet the needs of a diverse client base and we can’t wait to help our community improve their wellness,” said Jessica.
The Covery Wellness Spa currently has 8 locations open, with 82 new franchises currently in development with an estimated 100 locations sold by the end of 2023. Mark and Jessica are open to explore the possibility of opening additional locations in Lake Charles and Shreveport in the future.
As the brand continues its franchise expansion, it is actively seeking multi-unit franchise partners that are passionate about health and wellness and want to bring restorative therapies to new communities.
